What is Course Positioning (and why does it matter)?

Wouter de Vos

February 14, 2023

You may be TEMPTED to think that your Course is for EVERYBODY or that it will serve different groups of people. In reality, though, that’s never true. The best courses (and this goes for most products) tailor towards a very specific audience. This post is about defining the smallest group of people for whom you’re creating your Course.